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Local Services

H

Client: HomeServe

Dispatch and Quoting Automation for a UK Trade Services Network

Implemented AI-driven enquiry triage, quote drafting, and booking workflows to improve conversion and reduce admin overhead.

Local ServicesAutomationCRMScheduling

Project Snapshot

Live delivery proof

+26%

Lead-to-booking conversion

-44%

Admin workload

+31%

On-time quote delivery

Client: HomeServe

Date: 03 Dec 2025

Engagement: Workflow redesign + automation deployment

Duration: 9 weeks to full rollout

Delivery Team: 1 delivery lead, 1 automation engineer, 1 CRM integrator, 1 operations consultant

AI for Local Service ProvidersProcess Automation & RPANatural Language Processing & Chatbots

Challenge

Missed calls, delayed quotes, and inconsistent follow-up were suppressing bookings and creating revenue leakage.

Approach

We deployed AI triage, semi-automated quote workflows, and reminder/follow-up automations integrated with calendar and CRM tooling.

Impact

The network improved lead-to-booking speed and recovered substantial operational capacity without adding office headcount.

Implementation Narrative

Detailed delivery breakdown for HomeServe.

Business Context

The business operated across domestic repair, maintenance contracts, and installation projects. Lead intake came through phone, web forms, and social channels, but response and follow-up quality varied by office workload.

Core Challenges

  1. Slow first response on high-intent enquiries.
  2. Quote turnaround delays due to manual handoffs.
  3. Weak follow-up on unbooked estimates.

Delivery Approach

We introduced a practical automation stack:

  1. AI enquiry categorisation by urgency, trade type, and location.
  2. Quote drafting workflow using job notes, rate cards, and travel constraints.
  3. Automated booking confirmations, reminder sequences, and quote follow-up prompts.

Implementation Timeline

  • Weeks 1-2: Process baseline, lead taxonomy, KPI setup.
  • Weeks 3-5: CRM and calendar integration, triage logic, quote templates.
  • Weeks 6-7: Live pilot with two service regions.
  • Weeks 8-9: Full rollout and team adoption support.

Operational Outcomes

Front-office teams moved from reactive inbox handling to structured queue management. Field teams received cleaner job context, improving scheduling quality and reducing avoidable revisit rates.

Next-Phase Roadmap

Phase two includes maintenance-plan recommendations, review automation, and proactive seasonal campaign triggers.

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